The motivations behind today's most successful leaders and entrepreneurs come to a simple yet decisive explanation : there are people who give, people who take, people who match, and people who fake. Our world is filled with these givers, takers, matchers and fakers. Amazingly, those who succeed (not only personally, but for their clients and companies) don't take or match. They give (although they're not necessarily philanthropic.) 'Give and Take' presents the fascinating secret of givers' success. The results are unequivocal : givers gain big. Jack Welch, Richard Branson, Jon Huntsman Sr. - all of them are givers.